https://en.wikipedia.org/w/api.php?action=feedcontributions&feedformat=atom&user=73.158.98.88 Wikipedia - User contributions [en] 2024-12-29T17:14:52Z User contributions MediaWiki 1.44.0-wmf.8 https://en.wikipedia.org/w/index.php?title=Katrina_Lake&diff=1084223633 Katrina Lake 2022-04-23T07:27:53Z <p>73.158.98.88: /* Personal life */</p> <hr /> <div>{{Use mdy dates|date=December 2021}}<br /> {{short description|American businesswoman (born 1982)}}<br /> {{Infobox person<br /> | name = Katrina Lake<br /> | image = <br /> | alt = <br /> | caption = <br /> | birth_name = Katrina Lake<br /> | birth_date = {{birth date and age|1982|12|24}}<br /> | birth_place = [[San Francisco]], [[California]], U.S.<br /> | death_date = <br /> | death_place = <br /> | nationality = American<br /> | alma_mater = [[Stanford University]] &lt;br&gt; [[Harvard University]]<br /> | other_names = <br /> | occupation = Founder and CEO of [[Stitch Fix]]<br /> | years_active = <br /> | known_for = <br /> | notable_works = <br /> }}<br /> <br /> '''Katrina Lake''' (born December 24, 1982)&lt;ref&gt;{{cite web|title=Stitch Fix Company Fact Sheet|url=https://newsroom.stitchfix.com/wp-content/uploads/2020/01/StitchFix_FactSheet-20-01-06.pdf|publisher=newsroom.stitchfix.com}}&lt;/ref&gt; is an American businesswoman who is the Founder and former CEO of [[Stitch Fix]], a fashion-based subscription service. Stitch Fix was established in 2011 in [[San Francisco]]&lt;ref name=&quot;:2&quot;&gt;{{Cite news|last=Bercovici|first=Jeff|date=September 26, 2017|title=How This Millennial Founder Created a $730 Million Fashion Startup--With the Help of an Algorithm|language=en|work=[[Inc.com]]|url=https://www.inc.com/magazine/201710/jeff-bercovici/stitch-fix-katrina-lake.html|access-date=February 13, 2018}}&lt;/ref&gt; and went public in 2017.&lt;ref&gt;{{Cite news|url=https://www.marieclaire.com/career-advice/a19550096/female-ceo-unicorn-billion-dollar-company/|title=These Billion-Dollar Women Are Changing The Face of Silicon Valley|date=March 27, 2018|work=Marie Claire|access-date=April 17, 2018|language=en-US}}&lt;/ref&gt; In 2017, Lake became the youngest woman to take a company public at age 34 and was the only woman in 2017 to lead an initial [[public offering]] in technology.&lt;ref name=&quot;cnn&quot;&gt;{{cite news|last1=Draznin|first1=Haley|date=July 31, 2018|title=She's 35 -- and runs a $3 billion company|work=[[CNN]]|url=https://money.cnn.com/2018/07/31/news/stitch-fix-founder-ceo-katrina-lake-interview/index.html|access-date=July 31, 2018}}&lt;/ref&gt;&lt;ref name=&quot;:3&quot;&gt;{{Cite news|last=Cain|first=Áine|date=November 17, 2017|title=How a 34-year-old Stanford and Harvard grad built Stitch Fix into a billion-dollar company that just went public|language=en|work=[[Business Insider]]|url=http://www.businessinsider.com/stitch-fix-ceo-katrina-lake-2017-11|access-date=February 13, 2018}}&lt;/ref&gt; She was surpassed by [[Whitney Wolfe Herd]] in 2021, who took [[Bumble (company)|Bumble]] public at age 31.&lt;ref&gt;{{Cite web|last=Hinchcliffe|first=Emma|date=February 11, 2021|title=Bumble CEO Whitney Wolfe Herd becomes the youngest woman to take a company public|url=https://fortune.com/2021/02/11/bumble-ipo-ceo-whitney-wolfe-herd-bmbl-stock-shares-interview-app-initial-public-offering/|url-status=live|archive-url=|archive-date=|access-date=February 15, 2021|website=[[Fortune (magazine)|Fortune]]|language=en}}&lt;/ref&gt;<br /> <br /> As of November 2017, Lake held a 16.6% stake in Stitch Fix.&lt;ref name=&quot;:0&quot;&gt;{{Cite news|last=Gensler|first=Lauren|date=November 17, 2017|title=Stitch Fix Shares Pop In IPO, With Retailer Raising $120 Million|language=en|work=[[Forbes]]|url=https://www.forbes.com/sites/laurengensler/2017/11/17/stitch-fix-ipo-first-day-of-trading/#5c66ed553192|access-date=February 13, 2018}}&lt;/ref&gt; In 2017, ''Forbes'' named Lake one of America's richest self-made women.&lt;ref&gt;{{cite news|last1=O'Connor|first1=Clare|date=November 29, 2017|title=Stitch Fix Stock Surge Puts CEO Katrina Lake Among America's Richest Self-Made Women|work=[[Forbes]]|url=https://www.forbes.com/sites/clareoconnor/2017/11/29/stitch-fix-stock-surge-puts-ceo-katrina-lake-among-americas-richest-self-made-women/#335f94af30f9|access-date=July 31, 2018}}&lt;/ref&gt;<br /> <br /> ==Early life and education==<br /> Lake was born on December 24, 1982, in [[San Francisco]]. Her mother is a Japanese immigrant who taught in the public school system, and her father was a doctor at [[UCSF]] and the [[University of Minnesota]].&lt;ref&gt;{{cite web|last=Pithers|first=Ellie|date=May 13, 2019|title=Could Stitch Fix Solve Your Wardrobe Crisis?|url=https://www.vogue.co.uk/article/katrina-lake-stitch-fix-interview|website=[[British Vogue]]}}&lt;/ref&gt;&lt;ref&gt;{{Cite web|title=Stitch Fix Founder Katrina Lake gives the C-Suite a Makeover|url=https://www.inflectionpointradio.org/episodes/2018/8/14/stitch-fix-founder-katrina-lake-gives-the-c-suite-a-makeover|access-date=December 8, 2020|website=Inflection Point|language=en-US}}&lt;/ref&gt; She initially wanted to become a doctor before she became an entrepreneur.&lt;ref name=&quot;:1&quot;&gt;{{Cite news|url=https://www.latimes.com/business/la-fi-himi-katrina-lake-stitch-fix-20170609-htmlstory.html|title=Stitch Fix founder Katrina Lake built one of the few successful e-commerce subscription services|last=Lien|first=Tracey|work=latimes.com|access-date=February 13, 2018}}&lt;/ref&gt; She began on the pre-med course but became very interested in economics and business.&lt;ref&gt;{{Cite news|url=https://fashionista.com/2018/01/katrina-lake-stitch-fix|title=Stitch Fix CEO Katrina Lake Wanted to Work at the 'Apparel Retailer of the Future,' So She Founded It|work=Fashionista|access-date=February 22, 2018|language=en}}&lt;/ref&gt;<br /> <br /> Lake received her [[bachelor's degree]] from [[Stanford University]] in 2005&lt;ref name=&quot;:1&quot; /&gt;&lt;ref&gt;{{Cite news|url=https://www.nytimes.com/2018/06/01/business/katrina-lake-stitchfix-corner-office.html|title=Katrina Lake of Stitch Fix on Building Diverse Teams|access-date=November 1, 2018|language=en}}&lt;/ref&gt; and earned a [[Master of Business Administration]] from [[Harvard Business School]] in 2011.&lt;ref&gt;{{Cite news|url=https://digital.hbs.edu/people/katrina-lake/|title=Katrina Lake - Harvard Business School Digital Initiative|work=Harvard Business School Digital Initiative|access-date=February 22, 2018|language=en-US}}&lt;/ref&gt;<br /> <br /> == Career ==<br /> Lake worked at [[Polyvore]] and management consultancy The Parthenon Group after graduating from Stanford.&lt;ref name=&quot;:6&quot;&gt;{{Cite web|title=How I Get It Done: Stitch Fix CEO Katrina Lake|url=https://www.thecut.com/2019/12/how-i-get-it-done-stitch-fix-ceo-katrina-lake.html|last=Spellings|first=Sarah|date=December 30, 2019|website=The Cut|language=en-us|access-date=May 11, 2020}}&lt;/ref&gt;&lt;ref name=&quot;:3&quot; /&gt;&lt;ref&gt;{{Cite web|title=About Katrina {{!}} Getting Personal|url=http://katrinalake.wpengine.com/about-katrina/|website=katrinalake.wpengine.com|language=en-US|access-date=February 22, 2018}}&lt;/ref&gt;<br /> <br /> While pursuing her MBA from Harvard, Lake founded Stitch Fix in 2011 at the age of 28.&lt;ref&gt;{{cite web |last1=Spellings |first1=Sarah |title=How I Get It Done: Stitch Fix CEO Katrina Lake |url=https://www.thecut.com/2019/12/how-i-get-it-done-stitch-fix-ceo-katrina-lake.html |website=The Cut |access-date=June 25, 2020}}&lt;/ref&gt; Lake collected [[SurveyMonkey]] data from her clients to get a sense of their style. She would use the information to hand select outfits and send them to her customers. At its early stages, Lake did not even have the Internet capabilities to charge her customers and required trust from her clients to pay her monthly.&lt;ref name=&quot;:6&quot; /&gt; In 2012, Lake was introduced to [[Netflix]] VP of data science and engineering Eric Colson, who initially dismissed the business model as &quot;whimsical&quot; but within months joined the company as &quot;chief algorithms officer&quot;.&lt;ref name=&quot;:4&quot;&gt;{{Cite news|date=September 26, 2017|title=How This Millennial Founder Created a $730 Million Fashion Startup--With the Help of an Algorithm|language=en|work=Inc.com|url=https://www.inc.com/magazine/201710/jeff-bercovici/stitch-fix-katrina-lake.html|access-date=February 22, 2018}}&lt;/ref&gt; She has combined data science with marketing to grow the business.&lt;ref&gt;{{Cite web|title=Stitch Fix CEO Katrina Lake on how she keeps her 'shopping in a box' a formidable business|url=https://www.cnbc.com/video/2018/01/07/stitch-fix-ceo-katrina-lake-on-how-she-keeps-her-shopping-in-a-box-a-formidable-business.html|website=CNBC|access-date=February 22, 2018}}&lt;/ref&gt;{{Vague|date=May 2020}}<br /> <br /> Customers of Stitch Fix order &quot;fixes&quot; of five items, selected for them by professional stylists, as a one off or at scheduled intervals, and are subsequently given three days to choose which items they want to keep.&lt;ref&gt;{{Cite news|url=https://www.businessoffashion.com/community/people/katrina-lake-1|title=Katrina Lake is One of the 500 People Shaping the Global Fashion Industry in 2017|work=The Business of Fashion|access-date=February 22, 2018|language=en-GB}}&lt;/ref&gt; In 2016–17, Stitch Fix had $730 million in sales.&lt;ref name=&quot;:1&quot; /&gt;<br /> <br /> Lake was listed as one of Fast Company's 100 Most Creative People in Business&lt;ref&gt;{{Cite web|url=https://www.fastcompany.com/person/katrina-lake|title=Meet Katrina Lake, one of Fast Company's Most Creative People|website=Fast Company}}&lt;/ref&gt;<br /> and in the 2016 [[Fortune (magazine)]] 40 under 40.&lt;ref&gt;{{Cite news|url=http://fortune.com/40-under-40/katrina-lake-22/|title=Katrina Lake|date=August 17, 2017|work=Fortune|access-date=February 22, 2018|language=en-US}}&lt;/ref&gt; Lake was the only woman to take an internet company public in 2017.&lt;ref&gt;{{Cite news|url=https://www.recode.net/2017/11/17/16668888/stitch-fix-ipo-katrina-lake-women-tech-female-founders|title=Women in tech see today's Stitch Fix IPO as a milestone|work=Recode|access-date=February 22, 2018}}&lt;/ref&gt; On the day of the initial public offering, Stitch Fix raised nearly $120 million.&lt;ref&gt;{{Cite web|title=Stitch Fix shares retreat after IPO pop, close at $15.15|url=https://www.cnbc.com/2017/11/17/stitch-fix-ipo-opening-trade.html|last=Hirsch|first=Lauren Thomas,Lauren|date=November 17, 2017|website=CNBC|language=en|access-date=May 11, 2020}}&lt;/ref&gt; In 2018, she was named Disruptor of the Year by Retail Dive.&lt;ref&gt;{{Cite web|url=https://www.retaildive.com/news/disruptor-of-the-year-katrina-lake/541897/|title=Disruptor of the Year: Katrina Lake, Stitch Fix|website=Retail Dive}}&lt;/ref&gt;<br /> <br /> Lake is a board member at [[Grubhub]] and beauty company [[Glossier]].&lt;ref&gt;{{Cite web|url=https://www.vogue.com/vogueworld/slideshow/katrina-lake-stitch-fix-west-coast-style|title=How Stitch Fix CEO Katrina Lake Nails Working-Mom Style|first=Marley|last=Marius|website=Vogue}}&lt;/ref&gt;<br /> <br /> Lake appeared as a guest shark on Season 11, Episode 14 of the ABC show ''[[Shark Tank]]'', which aired on March 6, 2020.&lt;ref&gt;{{Cite web|title=Stitch Fix Founder &amp; CEO Katrina Lake Joins the Sharks on 'Shark Tank' (PHOTOS)|url=https://www.tvinsider.com/gallery/shark-tank-season-11-katrina-lake/|last=Jacobs|first=Meredith|website=TV Insider|language=en-US|access-date=May 11, 2020}}&lt;/ref&gt; [[Lori Greiner]] of HSN and Lake teamed up to make a deal with a young budding company for children's glasses, Pair Eyewear.&lt;ref&gt;{{Cite web|title='Shark Tank' Season 11 Episode 14: Fans love Lori Greiner and Katrina Lake's team up, demand more women on show|url=https://meaww.com/shark-tank-season-11-episode-14-fan-reactions-girl-power-female-sharks-lori-greiner-katrina-lake|website=meaww.com|language=en|access-date=May 11, 2020}}&lt;/ref&gt;<br /> <br /> Lake is a member of [[Young Presidents' Organization|YPO]].&lt;ref&gt;{{Cite web|date=August 13, 2018|title=Young Influencers: 4 YPO Members Named to ‘Fortune’s’ 40 Under 40|url=https://www.ypo.org/2018/08/young-influencers-4-ypo-members-named-to-fortunes-40-under-40|access-date=January 30, 2021|website=YPO}}&lt;/ref&gt;<br /> <br /> On April 13, 2021, Lake announced that she would step down as CEO of Stitch Fix. She would be succeeded by Stitch Fix president Elizabeth Spaulding.&lt;ref&gt;{{Cite web|last=Savitz|first=Eric J.|title=Stitch Fix Founder Katina Lake to Step Down as CEO|url=https://www.barrons.com/articles/stitch-fix-founder-katina-lake-to-step-down-as-ceo-shares-are-down-in-after-hours-trading-51618351763|access-date=April 14, 2021|website=www.barrons.com|language=en-US}}&lt;/ref&gt;<br /> <br /> ==Personal life==<br /> Lake married John Clifford, an investment professional, in 2014.&lt;ref name=&quot;:5&quot;&gt;{{Cite news|url=https://www.elle.com/fashion/a15895336/katrina-lake-stitch-fix-ceo-interview/|title=How Stitch Fix's CEO Katrina Lake Built a $2 Billion Company|date=February 28, 2018|work=ELLE|access-date=November 1, 2018|language=en-US}}&lt;/ref&gt; Lake has two sons.&lt;ref&gt;{{cite magazine |last=Marius |first=Marley |date=March 13, 2019 |title=How Stitch Fix CEO Katrina Lake Nails Working-Mom Style |url=https://www.vogue.com/vogueworld/slideshow/katrina-lake-stitch-fix-west-coast-style |magazine=[[Vogue (magazine)|Vogue]] |publisher=Condé Nast |access-date=August 6, 2019 }}&lt;/ref&gt;<br /> <br /> == References ==<br /> {{reflist|30em}}<br /> <br /> ==External links==<br /> * [https://twitter.com/kmlake?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor Katrina Lake on Twitter]<br /> * [https://www.npr.org/2018/06/07/598302861/stitch-fix-katrina-lake How I Built This - Stitch Fix: Katrina Lake] (audio interview)<br /> <br /> {{Authority control}}<br /> <br /> {{DEFAULTSORT:Lake, Katrina}}<br /> [[Category:1982 births]]<br /> [[Category:American businesspeople of Japanese descent]]<br /> [[Category:American women chief executives]]<br /> [[Category:Living people]]<br /> [[Category:Lowell High School (San Francisco) alumni]]<br /> [[Category:Harvard Business School alumni]]<br /> [[Category:Stanford University alumni]]<br /> [[Category:21st-century American women]]</div> 73.158.98.88 https://en.wikipedia.org/w/index.php?title=Katrina_Lake&diff=1084223442 Katrina Lake 2022-04-23T07:26:20Z <p>73.158.98.88: /* Personal life */</p> <hr /> <div>{{Use mdy dates|date=December 2021}}<br /> {{short description|American businesswoman (born 1982)}}<br /> {{Infobox person<br /> | name = Katrina Lake<br /> | image = <br /> | alt = <br /> | caption = <br /> | birth_name = Katrina Lake<br /> | birth_date = {{birth date and age|1982|12|24}}<br /> | birth_place = [[San Francisco]], [[California]], U.S.<br /> | death_date = <br /> | death_place = <br /> | nationality = American<br /> | alma_mater = [[Stanford University]] &lt;br&gt; [[Harvard University]]<br /> | other_names = <br /> | occupation = Founder and CEO of [[Stitch Fix]]<br /> | years_active = <br /> | known_for = <br /> | notable_works = <br /> }}<br /> <br /> '''Katrina Lake''' (born December 24, 1982)&lt;ref&gt;{{cite web|title=Stitch Fix Company Fact Sheet|url=https://newsroom.stitchfix.com/wp-content/uploads/2020/01/StitchFix_FactSheet-20-01-06.pdf|publisher=newsroom.stitchfix.com}}&lt;/ref&gt; is an American businesswoman who is the Founder and former CEO of [[Stitch Fix]], a fashion-based subscription service. Stitch Fix was established in 2011 in [[San Francisco]]&lt;ref name=&quot;:2&quot;&gt;{{Cite news|last=Bercovici|first=Jeff|date=September 26, 2017|title=How This Millennial Founder Created a $730 Million Fashion Startup--With the Help of an Algorithm|language=en|work=[[Inc.com]]|url=https://www.inc.com/magazine/201710/jeff-bercovici/stitch-fix-katrina-lake.html|access-date=February 13, 2018}}&lt;/ref&gt; and went public in 2017.&lt;ref&gt;{{Cite news|url=https://www.marieclaire.com/career-advice/a19550096/female-ceo-unicorn-billion-dollar-company/|title=These Billion-Dollar Women Are Changing The Face of Silicon Valley|date=March 27, 2018|work=Marie Claire|access-date=April 17, 2018|language=en-US}}&lt;/ref&gt; In 2017, Lake became the youngest woman to take a company public at age 34 and was the only woman in 2017 to lead an initial [[public offering]] in technology.&lt;ref name=&quot;cnn&quot;&gt;{{cite news|last1=Draznin|first1=Haley|date=July 31, 2018|title=She's 35 -- and runs a $3 billion company|work=[[CNN]]|url=https://money.cnn.com/2018/07/31/news/stitch-fix-founder-ceo-katrina-lake-interview/index.html|access-date=July 31, 2018}}&lt;/ref&gt;&lt;ref name=&quot;:3&quot;&gt;{{Cite news|last=Cain|first=Áine|date=November 17, 2017|title=How a 34-year-old Stanford and Harvard grad built Stitch Fix into a billion-dollar company that just went public|language=en|work=[[Business Insider]]|url=http://www.businessinsider.com/stitch-fix-ceo-katrina-lake-2017-11|access-date=February 13, 2018}}&lt;/ref&gt; She was surpassed by [[Whitney Wolfe Herd]] in 2021, who took [[Bumble (company)|Bumble]] public at age 31.&lt;ref&gt;{{Cite web|last=Hinchcliffe|first=Emma|date=February 11, 2021|title=Bumble CEO Whitney Wolfe Herd becomes the youngest woman to take a company public|url=https://fortune.com/2021/02/11/bumble-ipo-ceo-whitney-wolfe-herd-bmbl-stock-shares-interview-app-initial-public-offering/|url-status=live|archive-url=|archive-date=|access-date=February 15, 2021|website=[[Fortune (magazine)|Fortune]]|language=en}}&lt;/ref&gt;<br /> <br /> As of November 2017, Lake held a 16.6% stake in Stitch Fix.&lt;ref name=&quot;:0&quot;&gt;{{Cite news|last=Gensler|first=Lauren|date=November 17, 2017|title=Stitch Fix Shares Pop In IPO, With Retailer Raising $120 Million|language=en|work=[[Forbes]]|url=https://www.forbes.com/sites/laurengensler/2017/11/17/stitch-fix-ipo-first-day-of-trading/#5c66ed553192|access-date=February 13, 2018}}&lt;/ref&gt; In 2017, ''Forbes'' named Lake one of America's richest self-made women.&lt;ref&gt;{{cite news|last1=O'Connor|first1=Clare|date=November 29, 2017|title=Stitch Fix Stock Surge Puts CEO Katrina Lake Among America's Richest Self-Made Women|work=[[Forbes]]|url=https://www.forbes.com/sites/clareoconnor/2017/11/29/stitch-fix-stock-surge-puts-ceo-katrina-lake-among-americas-richest-self-made-women/#335f94af30f9|access-date=July 31, 2018}}&lt;/ref&gt;<br /> <br /> ==Early life and education==<br /> Lake was born on December 24, 1982, in [[San Francisco]]. Her mother is a Japanese immigrant who taught in the public school system, and her father was a doctor at [[UCSF]] and the [[University of Minnesota]].&lt;ref&gt;{{cite web|last=Pithers|first=Ellie|date=May 13, 2019|title=Could Stitch Fix Solve Your Wardrobe Crisis?|url=https://www.vogue.co.uk/article/katrina-lake-stitch-fix-interview|website=[[British Vogue]]}}&lt;/ref&gt;&lt;ref&gt;{{Cite web|title=Stitch Fix Founder Katrina Lake gives the C-Suite a Makeover|url=https://www.inflectionpointradio.org/episodes/2018/8/14/stitch-fix-founder-katrina-lake-gives-the-c-suite-a-makeover|access-date=December 8, 2020|website=Inflection Point|language=en-US}}&lt;/ref&gt; She initially wanted to become a doctor before she became an entrepreneur.&lt;ref name=&quot;:1&quot;&gt;{{Cite news|url=https://www.latimes.com/business/la-fi-himi-katrina-lake-stitch-fix-20170609-htmlstory.html|title=Stitch Fix founder Katrina Lake built one of the few successful e-commerce subscription services|last=Lien|first=Tracey|work=latimes.com|access-date=February 13, 2018}}&lt;/ref&gt; She began on the pre-med course but became very interested in economics and business.&lt;ref&gt;{{Cite news|url=https://fashionista.com/2018/01/katrina-lake-stitch-fix|title=Stitch Fix CEO Katrina Lake Wanted to Work at the 'Apparel Retailer of the Future,' So She Founded It|work=Fashionista|access-date=February 22, 2018|language=en}}&lt;/ref&gt;<br /> <br /> Lake received her [[bachelor's degree]] from [[Stanford University]] in 2005&lt;ref name=&quot;:1&quot; /&gt;&lt;ref&gt;{{Cite news|url=https://www.nytimes.com/2018/06/01/business/katrina-lake-stitchfix-corner-office.html|title=Katrina Lake of Stitch Fix on Building Diverse Teams|access-date=November 1, 2018|language=en}}&lt;/ref&gt; and earned a [[Master of Business Administration]] from [[Harvard Business School]] in 2011.&lt;ref&gt;{{Cite news|url=https://digital.hbs.edu/people/katrina-lake/|title=Katrina Lake - Harvard Business School Digital Initiative|work=Harvard Business School Digital Initiative|access-date=February 22, 2018|language=en-US}}&lt;/ref&gt;<br /> <br /> == Career ==<br /> Lake worked at [[Polyvore]] and management consultancy The Parthenon Group after graduating from Stanford.&lt;ref name=&quot;:6&quot;&gt;{{Cite web|title=How I Get It Done: Stitch Fix CEO Katrina Lake|url=https://www.thecut.com/2019/12/how-i-get-it-done-stitch-fix-ceo-katrina-lake.html|last=Spellings|first=Sarah|date=December 30, 2019|website=The Cut|language=en-us|access-date=May 11, 2020}}&lt;/ref&gt;&lt;ref name=&quot;:3&quot; /&gt;&lt;ref&gt;{{Cite web|title=About Katrina {{!}} Getting Personal|url=http://katrinalake.wpengine.com/about-katrina/|website=katrinalake.wpengine.com|language=en-US|access-date=February 22, 2018}}&lt;/ref&gt;<br /> <br /> While pursuing her MBA from Harvard, Lake founded Stitch Fix in 2011 at the age of 28.&lt;ref&gt;{{cite web |last1=Spellings |first1=Sarah |title=How I Get It Done: Stitch Fix CEO Katrina Lake |url=https://www.thecut.com/2019/12/how-i-get-it-done-stitch-fix-ceo-katrina-lake.html |website=The Cut |access-date=June 25, 2020}}&lt;/ref&gt; Lake collected [[SurveyMonkey]] data from her clients to get a sense of their style. She would use the information to hand select outfits and send them to her customers. At its early stages, Lake did not even have the Internet capabilities to charge her customers and required trust from her clients to pay her monthly.&lt;ref name=&quot;:6&quot; /&gt; In 2012, Lake was introduced to [[Netflix]] VP of data science and engineering Eric Colson, who initially dismissed the business model as &quot;whimsical&quot; but within months joined the company as &quot;chief algorithms officer&quot;.&lt;ref name=&quot;:4&quot;&gt;{{Cite news|date=September 26, 2017|title=How This Millennial Founder Created a $730 Million Fashion Startup--With the Help of an Algorithm|language=en|work=Inc.com|url=https://www.inc.com/magazine/201710/jeff-bercovici/stitch-fix-katrina-lake.html|access-date=February 22, 2018}}&lt;/ref&gt; She has combined data science with marketing to grow the business.&lt;ref&gt;{{Cite web|title=Stitch Fix CEO Katrina Lake on how she keeps her 'shopping in a box' a formidable business|url=https://www.cnbc.com/video/2018/01/07/stitch-fix-ceo-katrina-lake-on-how-she-keeps-her-shopping-in-a-box-a-formidable-business.html|website=CNBC|access-date=February 22, 2018}}&lt;/ref&gt;{{Vague|date=May 2020}}<br /> <br /> Customers of Stitch Fix order &quot;fixes&quot; of five items, selected for them by professional stylists, as a one off or at scheduled intervals, and are subsequently given three days to choose which items they want to keep.&lt;ref&gt;{{Cite news|url=https://www.businessoffashion.com/community/people/katrina-lake-1|title=Katrina Lake is One of the 500 People Shaping the Global Fashion Industry in 2017|work=The Business of Fashion|access-date=February 22, 2018|language=en-GB}}&lt;/ref&gt; In 2016–17, Stitch Fix had $730 million in sales.&lt;ref name=&quot;:1&quot; /&gt;<br /> <br /> Lake was listed as one of Fast Company's 100 Most Creative People in Business&lt;ref&gt;{{Cite web|url=https://www.fastcompany.com/person/katrina-lake|title=Meet Katrina Lake, one of Fast Company's Most Creative People|website=Fast Company}}&lt;/ref&gt;<br /> and in the 2016 [[Fortune (magazine)]] 40 under 40.&lt;ref&gt;{{Cite news|url=http://fortune.com/40-under-40/katrina-lake-22/|title=Katrina Lake|date=August 17, 2017|work=Fortune|access-date=February 22, 2018|language=en-US}}&lt;/ref&gt; Lake was the only woman to take an internet company public in 2017.&lt;ref&gt;{{Cite news|url=https://www.recode.net/2017/11/17/16668888/stitch-fix-ipo-katrina-lake-women-tech-female-founders|title=Women in tech see today's Stitch Fix IPO as a milestone|work=Recode|access-date=February 22, 2018}}&lt;/ref&gt; On the day of the initial public offering, Stitch Fix raised nearly $120 million.&lt;ref&gt;{{Cite web|title=Stitch Fix shares retreat after IPO pop, close at $15.15|url=https://www.cnbc.com/2017/11/17/stitch-fix-ipo-opening-trade.html|last=Hirsch|first=Lauren Thomas,Lauren|date=November 17, 2017|website=CNBC|language=en|access-date=May 11, 2020}}&lt;/ref&gt; In 2018, she was named Disruptor of the Year by Retail Dive.&lt;ref&gt;{{Cite web|url=https://www.retaildive.com/news/disruptor-of-the-year-katrina-lake/541897/|title=Disruptor of the Year: Katrina Lake, Stitch Fix|website=Retail Dive}}&lt;/ref&gt;<br /> <br /> Lake is a board member at [[Grubhub]] and beauty company [[Glossier]].&lt;ref&gt;{{Cite web|url=https://www.vogue.com/vogueworld/slideshow/katrina-lake-stitch-fix-west-coast-style|title=How Stitch Fix CEO Katrina Lake Nails Working-Mom Style|first=Marley|last=Marius|website=Vogue}}&lt;/ref&gt;<br /> <br /> Lake appeared as a guest shark on Season 11, Episode 14 of the ABC show ''[[Shark Tank]]'', which aired on March 6, 2020.&lt;ref&gt;{{Cite web|title=Stitch Fix Founder &amp; CEO Katrina Lake Joins the Sharks on 'Shark Tank' (PHOTOS)|url=https://www.tvinsider.com/gallery/shark-tank-season-11-katrina-lake/|last=Jacobs|first=Meredith|website=TV Insider|language=en-US|access-date=May 11, 2020}}&lt;/ref&gt; [[Lori Greiner]] of HSN and Lake teamed up to make a deal with a young budding company for children's glasses, Pair Eyewear.&lt;ref&gt;{{Cite web|title='Shark Tank' Season 11 Episode 14: Fans love Lori Greiner and Katrina Lake's team up, demand more women on show|url=https://meaww.com/shark-tank-season-11-episode-14-fan-reactions-girl-power-female-sharks-lori-greiner-katrina-lake|website=meaww.com|language=en|access-date=May 11, 2020}}&lt;/ref&gt;<br /> <br /> Lake is a member of [[Young Presidents' Organization|YPO]].&lt;ref&gt;{{Cite web|date=August 13, 2018|title=Young Influencers: 4 YPO Members Named to ‘Fortune’s’ 40 Under 40|url=https://www.ypo.org/2018/08/young-influencers-4-ypo-members-named-to-fortunes-40-under-40|access-date=January 30, 2021|website=YPO}}&lt;/ref&gt;<br /> <br /> On April 13, 2021, Lake announced that she would step down as CEO of Stitch Fix. She would be succeeded by Stitch Fix president Elizabeth Spaulding.&lt;ref&gt;{{Cite web|last=Savitz|first=Eric J.|title=Stitch Fix Founder Katina Lake to Step Down as CEO|url=https://www.barrons.com/articles/stitch-fix-founder-katina-lake-to-step-down-as-ceo-shares-are-down-in-after-hours-trading-51618351763|access-date=April 14, 2021|website=www.barrons.com|language=en-US}}&lt;/ref&gt;<br /> <br /> ==Personal life==<br /> Lake married John Clifford, an professional finance brother, in 2014.&lt;ref name=&quot;:5&quot;&gt;{{Cite news|url=https://www.elle.com/fashion/a15895336/katrina-lake-stitch-fix-ceo-interview/|title=How Stitch Fix's CEO Katrina Lake Built a $2 Billion Company|date=February 28, 2018|work=ELLE|access-date=November 1, 2018|language=en-US}}&lt;/ref&gt; Lake has two sons.&lt;ref&gt;{{cite magazine |last=Marius |first=Marley |date=March 13, 2019 |title=How Stitch Fix CEO Katrina Lake Nails Working-Mom Style |url=https://www.vogue.com/vogueworld/slideshow/katrina-lake-stitch-fix-west-coast-style |magazine=[[Vogue (magazine)|Vogue]] |publisher=Condé Nast |access-date=August 6, 2019 }}&lt;/ref&gt;<br /> <br /> == References ==<br /> {{reflist|30em}}<br /> <br /> ==External links==<br /> * [https://twitter.com/kmlake?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor Katrina Lake on Twitter]<br /> * [https://www.npr.org/2018/06/07/598302861/stitch-fix-katrina-lake How I Built This - Stitch Fix: Katrina Lake] (audio interview)<br /> <br /> {{Authority control}}<br /> <br /> {{DEFAULTSORT:Lake, Katrina}}<br /> [[Category:1982 births]]<br /> [[Category:American businesspeople of Japanese descent]]<br /> [[Category:American women chief executives]]<br /> [[Category:Living people]]<br /> [[Category:Lowell High School (San Francisco) alumni]]<br /> [[Category:Harvard Business School alumni]]<br /> [[Category:Stanford University alumni]]<br /> [[Category:21st-century American women]]</div> 73.158.98.88