OOB Organic
OOB Organic is a New Zealand seller of ice cream and berries.[1][2] It was founded by Shannon and Rob Auton. The ice cream is made in a factory in their blueberry orchard in Matakana. OOB Organic is sold in Countdown supermarkets and most New World supermarkets in New Zealand, and Woolworths supermarkets in Australia.[1]
History
In 2012 the company was rebranded from Omaha Organic Berries to OOB Organic. This rebranding included a change in packaging. OOB Organic told The New Zealand Herald that this packaging had "won numerous awards".[1]
References
- ^ a b c "Small Business: Shannon Auton - OOB Organic". NZ Herald. 26 October 2023. Retrieved 26 October 2023.
- ^ "Real organic berries - shame about the air miles". NZ Herald. 26 October 2023. Retrieved 26 October 2023.