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Apple Intelligence

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Apple Intelligence
Developer(s)Apple Inc.
Operating systemiOS 18+, iPadOS 18+, macOS Sequoia+
PlatformARM
TypeArtificial intelligence
LicenseProprietary
Websitehttps://www.apple.com/apple-intelligence/

Apple Intelligence is an artificial intelligence platform developed by Apple Inc.[1] Relying on a combination of on-device and server processing, it was announced on June 10, 2024, at WWDC 2024 as an integration for Apple's iOS 18, iPadOS 18, and macOS Sequoia operating systems, which were announced alongside Apple Intelligence.

As a result of the company's partnership with OpenAI, Apple Intelligence includes an integration with ChatGPT, allowing Siri to determine when to send certain complex user requests to ChatGPT.[2]

Functionality and features

Writing tools

Apple Intelligence features writing tools that are powered by AI, including a Rewrite feature. This feature helps enhances a users’ writing to make it more friendly, concise and professional, similar to Grammarly’s AI features. It can also be used to generate summaries, key points, tables, and lists from an article or piece of writing.[3][4]

Image generation

Apple Intelligence can also be used to generate images on-device, mainly using the Image Playground app. Similarly to OpenAI’s DALL-E, it can be used to generate images using AI, using phrases and descriptions to create an image. Additionally, it can be used to create Genmojis, which are custom emojis made via AI image generation that can be used system wide.[5]

Development

Background

In October 2015, Apple Inc. acquired Perceptio, an on-device artificial intelligence modeling company.[6] Following the acquisition, Apple engaged in efforts to ensure its artificial intelligence operations remained covert; according to University of California, Berkeley professor Trevor Darrell, the company's secrecy deterred graduate students.[7]

The Private Cloud Compute platform powering Apple Intelligence is designed heavily with user privacy and end-to-end encryption in mind.[8]

Supported devices

Macs

All Macs with an M-series Apple silicon processor running macOS Sequoia are capable of running Apple Intelligence. This includes:[9]

iPads

All iPads with an M-series Apple silicon processor running iPadOS 18 are capable of running Apple Intelligence. This includes:[10]

iPhones

All iPhones with the A17 Pro or later running iOS 18 are capable of running Apple Intelligence. This includes:[11]

See also

References

  1. ^ "Apple's AI plans, iOS 18, and more at WWDC 2024". The Verge. June 10, 2024. Archived from the original on June 11, 2024. Retrieved June 10, 2024.
  2. ^ Davis, Wes (June 10, 2024). "Apple Intelligence: every new AI feature coming to the iPhone and Mac". The Verge. Archived from the original on June 11, 2024. Retrieved June 10, 2024.
  3. ^ "Did Apple Intelligence's 'Rewrite' Tool Just Kill Grammarly?". CNET. Retrieved June 12, 2024.
  4. ^ Lovejoy, Ben (June 11, 2024). "Apple Intelligence: The features I can't wait to try". 9to5Mac. Retrieved June 12, 2024.
  5. ^ "Forget DALL-E: Apple's new AI image generator runs on-device and works like magic". ZDNET. Retrieved June 12, 2024.
  6. ^ Clark, Jack; Satariano, Adam (October 5, 2015). "Apple Acquires Startup Developing Advanced AI for Phones". Bloomberg News. Archived from the original on December 23, 2023. Retrieved June 10, 2024.
  7. ^ Clark, Jack (October 29, 2015). "Apple's Deep Learning Curve". Bloomberg News. Archived from the original on May 26, 2023. Retrieved June 10, 2024.
  8. ^ "Private Cloud Compute: A new frontier for AI privacy in the cloud". Apple Security Research. June 10, 2024. Archived from the original on June 11, 2024. Retrieved June 11, 2024.
  9. ^ Nield, David (June 11, 2024). "Apple Intelligence: here's a full list of the iPhones, iPads and Macs that'll get Apple's new AI powers". TechRadar. Archived from the original on June 11, 2024. Retrieved June 11, 2024.
  10. ^ Kern, Miller (June 10, 2024). "Apple Intelligence only supports these devices: Is yours on the list?". Mashable. Archived from the original on June 10, 2024. Retrieved June 11, 2024.
  11. ^ Prospero, Mike (June 10, 2024). "Here are the devices that will support Apple Intelligence — no older iPhones allowed". Tom's Guide. Archived from the original on June 11, 2024. Retrieved June 10, 2024.