DormAid
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| Company type | Private Partnership |
|---|---|
| Industry | Consumer Services |
| Founded | 2005 |
| Headquarters | Montvale, New Jersey |
Key people | Michael Kopko, CEO Stephanie Stein, COO Gregory Elek, CFO Matthew Kopko, CTO Roy Moran, CZO |
| Products | Laundry Bedding Cleaning Career Backup Water Appliances |
Number of employees | 50 |
DormAid is a college services company founded by Michael Kopko and co-founded by Matthew Kopko, Robert Cecot, Shiva Kaul,and Jorge Aviles. DormAid initially only offered services on Harvard's campus in 2004. As of 2008, it currently offers personal services to college students on 1800 campuses nationwide. Additionally, it provides direct on-campus service at around 25 universities. DormAid's most popular service is a personal laundry pickup and delivery service, but it also offers professional room cleaning, bedding services, water delivery, a dorm bedding line, and online backup services.
DormAid has received considerable attention from the press, including features on Comedy Central’s The Daily Show with Jon Stewart, CNN, NBC, CNBC, FOX News, The New York Times, The Washington Post, The Wall Street Journal and The Rush Limbaugh Show[1]. DormAid has also been covered by numerous local and college newspapers at the campuses it services. The DormAid brand has appeared in books and print across the country and media attention often focuses on its innovative business model and unique approach to college services.
In 2007, DormAid received entrepreneurial recognition as a finalist in the Global Student Entrepreneurship Awards.[2]
Services
- Personal Laundry Service
- Room Cleaning Service
- Dorm Room Bedding
- Career Services
- Water Delivery Service
- Appliance Service
- Computer Back-up Service
On-campus presence
DormAid has an on-campus presence at the following universities:
- American University
- Amherst College
- Babson College
- Baylor
- Boston College
- Boston University
- Columbia University
- Emory University
- Fordham
- George Washington University
- Georgetown University
- Harvard College
- Hofstra
- James Madison University
- Northwestern
- NYU
- Princeton University
- Skidmore College
- Syracuse University
- University of Georgia
- University of Miami
- University of Pennsylvania
- University of Texas at Austin
- University of Wisconsin-Madison
Business Model
At universities with on-campus service, DormAid trains and employs local students (called presidents) to serve as the DormAid representative there.
Presidents have many roles which include marketing, branding and development. Presidents are given substantial responsibility and autonomy in making business decisions for DormAid on their campus; they essentially run their own businesses while still in school.