Sheet dealing
A 'sheet deal' is a term used in publishing to describe the practice of extending a print-run by 'running on' extra copies of a book's sheets, which are then sold on to a subsidiary overseas publisher to be bound into books. Sheet dealing, which can allow publishers to reduce the amount of royalties they pay authors, has been widespread among multinationals since the 1980s.[1]
Net Receipts Royalties
Methods of calculating royalties changed during the 1980s, due to the rise of retail chain booksellers, which demanded increasing discounts from publishers. As a result, rather than paying royalties based on a percentage of a book’s cover price, publishers preferred to pay royalties based on their net receipts. In 1991, Frederick Nolan, author and former publishing executive, explained how the new system made 'sheet dealing' possible:
'It makes sense for the publisher to pay the author on the basis of what he receives, but it by no means makes it a good deal for the author. Example: 10,000 copies of a $20 book with a 10 percent cover-price royalty will earn him $20,000. The same number sold but discounted at 55 percent will net the publisher $90,000; the author's ten percent of that figure yields him $9,000. Which is one reason why publishers prefer "net receipts" contracts....Among the many other advantages (to the publisher) of such contracts is the fact that they make possible what is called a 'sheet deal'. In this, the (multinational) publisher of that same 10,000 copy print run, can substantially reduce his printing cost by 'running on' a further 10,000 copies (that is to say, printing but not binding them), and then further profit by selling these 'sheets' at cost-price or even lower if he so chooses to subsidiaries or overseas branches, then paying the author 10 percent of 'net receipts' from that deal. The overseas subsidiaries bind up the sheets into book form and sell at full price for a nice profit to the Group as a whole. The only one who loses is the author.'[2]
Englade vs HarperCollins
In 2003 two American authors Ken Englade and Patricia Simpson sued HarperCollins (USA) for selling their work to its foreign affiliates in Canada, Australia, New Zealand and the UK at improperly high discounts (72.5% for hardback and trade paperbacks and 75% for mass market paperbacks). They asserted 'that Harper Collins has improperly engaged in selling quantities of its books on a non-returnable basis to its foreign affiliates, at below-market prices. Thus, according to plaintiffs, since Harper Collins and its foreign affiliates all have the same parent company, and since all of the contracts between authors and Harper Collins require that calculations of royalties to such authors be based on amounts "received" by Harper Collins, Harper Collins is essentially selling books to itself, at discounted rates, upon which it then calculates the author's royalty, and then Harper Collins shares in the extra profit when the book is resold to the consumer by the foreign affiliates, without paying the author any further royalty.'[3])
The suit was successful, and the court forced a ‘class action’ readjustment for thousands of authors contracted by HarperCollins between November 1993 and June 1999.[4]
Legal Opinion
In a 2003 interview, Nicola Solomon, a leading British literary lawyer, was asked about the fairness of sheet dealing:
'This is a very difficult issue. Most unagented authors (and some with agents) grant worldwide volume rights, sub-licence and subsidiary rights including translation rights to their publishers. Many publishers choose to sell or sub-license to their overseas associate companies. This can work in your favour; very often a publisher is able to give a larger advance because it knows that its associate will take the book overseas. In an ideal world its established relations with its associate company should allow the two companies to work smoothly together to ensure that sales are maximised. However, many authors are rightly suspicious that cosy deals go on within groups which result in lesser overall royalties to the author....
Publishers do not have a duty to use all efforts to sell books, and most novels do not merit a nationwide advertising programme, even if, by providing one, sales would be increased. However, publishers must make reasonable endeavours to sell books, and must deal with third parties on a bona fide arm's length basis which is reasonable and fair to you. Publishers are not entitled to make a secret profit by selling through a subsidiary, particularly if you would have obtained more by direct sales. If your work has been sold to an associate company it is worth asking your publisher some questions to ensure that you are obtaining a fair royalty. Even better, ask that you be paid royalties on all sales linked to British published price or on a percentage of the associated company's receipts. Some publishers already calculate US royalties according to the receipts of their American subsidiary, which is clearly much better for authors (even taking into account HarperCollins' point that the other method means that you are paid on all books sold and receive your money more quickly). If you are unhappy about what your publisher is doing, don't simply accept it; ask for an explanation about anything that seems odd, check in your contract to see if it is covered and then speak to the Society or a solicitor if you are still uneasy.'[5])
References
- ^ Andrew Malcolm, 'Blood on the Sheets: Authors Royalties, the Multinationals and Legalised Piracy', an online article of May 1999
- ^ Frederick Nolan, Affidavit in the case of Malcolm vs. Oxford University, 1986 Chancery Division (Damages Assessment) CHANF 92/0058/B
- ^ Englade v. HarperCollins, Appellate Division of the Supreme Court of New York, First Department.·289 A.D.2d 159 (N.Y. App. Div. 2001)
- ^ Kay Murray,'HarperCollins Settles Class Action Suit', The Authors Guild Bulletin (USA), Spring 2003
- ^ Nicola Solomon, 'Publishers' Shortcomings', The Author, Spring 2003 Vol. CXIV, No.1