Sporade is a Peruvian brand of sports drink owned by Ajegroup.[1] Launched in 2004, it has successfully wrestled market share from Gatorade thanks to its lower price.[2]
Type | Sports drink |
---|---|
Manufacturer | Ajegroup |
Country of origin | Peru |
Introduced | 2004 |
Variants | lemon, mandarin orange, passion fruit, tropical |
See also
editReferences
edit- ^ (in Spanish) Ajegroup Sporade product information
- ^ (in Spanish) La República, Rehidratante nacional destrona a gigante internacional de bebidas. March 21, 2005. Retrieved February 7, 2008.
External links
edit- (in Spanish) Official website of the Ajegroup