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VH2

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VH2
Ownership
OwnerMTV Networks Europe
History
Launched16 December 2003; 20 years ago (2003-12-16)
Closed1 August 2006; 18 years ago (2006-08-01)
Replaced byMTV Flux
Links
Websitewww.mtv.co.uk

VH2 was a sister channel to VH1 in the United Kingdom. It launched in 2003, and slowly became an Indie rock channel, aimed primarily at men in the 25-34 demographic. It mainly showed music videos, though it also aired documentaries about artists VH2 played.

During its launch, the screen identity was created by Paul Wilkinson of Nuw Creative.

VH2 also had many chart shows, including the "Indie 500" weekend, which counted down the Top 500 Indie Songs with songs by artists such as The Stone Roses, Pixies, Oasis, Dinosaur Jr, The Cure, The Strokes, Blur and Radiohead. The winner of the Indie 500 was "There Is a Light That Never Goes Out" by The Smiths, whilst The Stone Roses' song "I Wanna Be Adored" was second (though on a condensed version of the counting listing just the top 50, the two tracks had switched place, leading "I Wanna Be Adored" to first place)

VH2 closed at 6 a.m. on 1 August 2006 and was replaced by MTV Flux. Its last days saw it unspool older MTV idents of the past.[1]

References

[edit]
  1. ^ VH2 faces axe by MTV as ringtone ads slow by the Darren Davidson Campaign. Created July 6, 2006. Retrieved July 26, 2006