Frosted Flakes
Frosted Flakes (North American countries) or Frosties (UK, Commonwealth of Nations and EU countries) is a cereal similar to Corn Flakes from Kellogg's, but coated with frosted sugar.
Tony The Tiger
Tony the Tiger has been the mascot of Frosted Flakes since the cereal was first introduced in 1952 as Sugar Frosted Flakes. The word "sugar" was dropped from the product in the 1970s. Tony is known for uttering the cereal's slogan: "They're Grrreat!". Tony the Tiger was originally voiced by Thurl Ravenscroft, who continued to provide his voice until his death in 2005. The character is currently voiced by the former professional wrestling play-by-play announcer, Lee Marshall.
Kelloggs Frosted Flakes Products
In 2004, Kellogg's launched Cinnamon Krunchers in August continuing into November. The slogan was "They're Grrreat 'Till They're Gone."
New Sugar Reduction
In 2004, Kellogg's introduced a 1/3 Less Sugar recipe.
Chip Kids
Kellogg's Frosted Flakes Morning Ever Year By In Cornty And Roll In My Good Gay Wait
Taglines
This cereal has had numerous taglines, but the classic, "They're grrreat!" has always been used along with the others.
- They're more than good, They're grrreat!
- They're gonna taste great!
- Bring out the tiger in you! (1980's)
- The taste adults have grown to love. (1980's - 1990's)
- Earn your stripes!
- Put a tiger on your team!
Trivia
- Kellogg's was a major sponsor of Adventures of Superman throughout most of the 1950s. Many of the Frosted Flakes commercials featuring the show's star George Reeves are considered classics and are available on the DVD release of the series' first season.
- Frosted Flakes has been the primary sponsor of the NASCAR Nextel Cup #5 Hendrick Motorsports Chevrolet since 2000.
- The term "Frosted Flakes" can be used by any company making a similar product. However, the term "Frosties" is a registered trademark and so cannot be used by others.
- This product is called "Zucaritas" in Mexico and other Spanish-speaking countries.
- In Brazil, Frosties is known as "Sucrilhos".
- Because of the not so specific slogan, it has been parodied many times, such as in Family Guy
- Frosties was featured in episode 5 series 3 of Peep Show and referred to as "Corn flakes for people who refuse to grow up".
