Synectics

A theory or system of problem-stating and problem-solution based on creative thinking that involves free use of metaphor and analogy in informal interchange within a carefully selected group of individuals of diverse personality and areas of specialization.

Synectics (Gordon, 1961) provides an approach to creative thinking that depends on looking at, what appears on the surface as, unrelated phenomenon and drawing relevant connections. Its main tools, analogies or metaphors. The approach, often used in groupwork, can help students develop creative responses to problem solving, to retain new information, to assist in generating writing, and to explore social and disciplinary problems. It helps users break existing minds sets and internalize abstract concepts. Synectics works well with all ages as well as those who withdraw from traditional methods (Couch, 1993).