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MyTV (British and Irish TV channel)

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Eat Cinema
Ownership
OwnerEnteraction TV / AIM

Eat Cinema (Sky Digital, channel 199) is a new UK TV channel targeted at mainstream cinema audiences featuring film news, listings, sneak previews and competitions. Its sole aim is encourage more people to go to the cinema to watch films.

The channel is a joint venture between trade body All Industry Marketing for Cinema (AIM) and digital TV company Enteraction TV.

It launched 28th February 2006, broadcasts 24 hours a day, seven days a week on Sky Digital, channel 199.

Presenters include Anthony Crank, Emma Griffiths, Emily Booth, Matt Brown, and Mohini Sule.

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