Freddo
Cadbury's Freddo Frog was invented in the 1930s by Harry Melbourne, an employee of MacRobertson's Chocolates. Freddo Frog is Australia’s most popular children’s chocolate[1], and they are also sold in New Zealand, Ireland and the United Kingdom.
Freddo Frogs are available as solid milk chocolate, or milk chocolate filled with caramel. In Australia, the product is available in a wider variety of flavours including dairy milk, white chocolate, rice crisp, strawberry, peppermint, "Rainbow Crunch" and "Top Deck".
The product was created as an addition to MacRobertson's children's range. Initially a chocolate mouse, Harry Melbourne felt that this would not sell, reasoning that women and children were afraid of mice and would dislike the product. Thus, Freddo was born. [1]
In Australia, Freddo Frogs are manufactured in Ringwood, Victoria and Hobart. Since the success of Freddo, an alternate chocolate named Caramello Koala, also made by Cadbury, has been created.
In June 2006, a scare over possible Salmonella infection in some Cadbury products in the UK led to the recall of around a million Cadbury chocolate bars, including the standard Freddo. [2] There was a minor outrage in early April 2006 in the UK when the price of a standard non-Caramel Freddo rose to 15p (an increase of 5p).