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Los Angeles Pride

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LA Pride
GenrePride parade and festival
Date(s)Second weekend of June
Location(s)Los Angeles, California
Inaugurated1970
Attendance200,000
Organized byChristopher Street West Association
Websitewww.lapride.org

The LA Pride Festival & Parade, commonly known as LA Pride, is an annual LGBTQ Pride celebration in Los Angeles, California. It is one of the largest LGBTQ Pride events in the world, traditionally held on the second weekend of June, and produced by the Christopher Street West Association.

Christopher Street West Association Inc.

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Christopher Street West Association (CSW) was established in 1970 by co-founders Rev. Troy Perry (founder, Metropolitan Community Church), Rev. Bob Humphries (founder, United States Mission), and Morris Kight (founder, Gay Liberation Front) to organize a gay parade in Los Angeles to commemorate the Stonewall Riots in New York City, the year prior. Its eponymous name is an homage to The Stonewall Inn's address on Christopher Street in Greenwich Village.

CSW remained an ad hoc organization run by an all-volunteer board of directors until 1976, when it incorporated and was granted 501(c)3 nonprofit status by the Internal Revenue Service. CSW is still run by an all-volunteer board of directors.

CSW states its mission is to "create safe and inclusive spaces of self-expression, celebration, and diversity/equity/inclusion for the LGBTQ+ community of Greater Los Angeles."

While best known for producing the LA Pride Festival & Parade™, CSW also "organizes, sponsors or supports other community events throughout the year, and works with nonprofit, philanthropic, community and corporate partners to further diversity, equity and inclusion."[1]

LA Pride Festival and Parade

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The first permitted gay parade in the world

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CSW co-founders Rev. Troy Perry, Rev. Bob Humphries, and Morris Kight originally discussed organizing a march or a demonstration, but Troy Perry famously said, "No. We’re going to do a parade. This is Hollywood."[2]

According to Rev. Perry,[3] "The Police Commission voted 4 to 1 to place conditions on the parade permit. And they were, 1) you'd have to put up a bond for a million dollars to pay out the businesses when people throw rocks at ya'll 2) you have to put up a cash bond of $500,000, and 3) you've got to have at least 5000 people marching."[4]

The ACLU joined CSW in their legal challenge of the LAPD's excessive fees, and restrictions that other parade permits were not required to follow .[5] The California Superior Court ruled in favor of CSW and ordered the Police Commission to issue a parade permit to CSW for a $1,500 security payment, and furthermore, that all other requirements be dropped.

On June 28, 1970, approximately 2,000 people gathered on McCadden Place in Los Angeles, marched north to Hollywood Blvd, and proceeded east towards Vine Street. CSW's "Gay Pride Parade" became the first permitted gay parade in the world.[6]

LA Pride evolution and relocation

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In 1974, CSW board member and pioneering gay filmmaker, Pat Rocco, pitched the idea adding a festival to accompany the parade. The first festival was a carnival with rides, games, food, and vendor booths in a Hollywood parking lot. Continuing hostility and harassment from the Los Angeles Police Department led CSW to relocate the parade and festival in 1979 to a more welcoming unincorporated LA neighborhood around Santa Monica Blvd.[7] In 1984, that area became part of the newly incorporated City of West Hollywood. Thus, LA Pride actually predates West Hollywood by five years.

Eventually, CSW trademarked the annual event as the LA Pride Festival & Parade™ and expanded the event to include a three-day celebration with music performances and other Pride events in and around Los Angeles during the entire month of June, Pride month. By the early 2000s, attendance of LA Pride weekend was estimated to be 400,000-500,000, making it one of the largest Pride celebrations in the United States, and the world.[8] Recent LA Prides have included:

LA Pride 2015

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In 2015 LA Pride was held on June 12 to June 14, 2015. The headlining artists for the festival were Wilson Phillips, Tinashe, Ty Herndon, Eden xo,[9] and Fifth Harmony.[10]

LA Pride 2016

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In 2016 LA Pride was held on June 10–12, 2016. Among the 35 artists scheduled to perform were Big Freedia, Charli XCX, Da Brat, Daya, Faith Evans, Carly Rae Jepsen, Lion Babe, Robin S., Hailee Steinfeld, and Trina.[11] The Saturday night before the parade, Santa Monica police arrested a man who had explosives, assault rifles and ammunition, and was planning to attend the LA Pride festival parade, said Los Angeles Mayor Eric Garcetti during a press conference Sunday morning.[12] The 22-year-old suspect was arrested hours after the massacre at Pulse nightclub in Orlando on June 12, 2016. It was unknown if the incidents were connected, the Los Angeles arrest was a copycat crime, or the two were unrelated.

LA Pride 2017

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In 2017 LA Pride replaced its traditional parade festivities with a resistance approach forming a #ResistMarch and incorporating the social media hashtag #OwnYourPride. The march kicked off at the original start of its 1970 parade in Hollywood on Hollywood Blvd. This attracted controversy in parts of the LGBT community as it was stated to be a Trump resistance march.[13][14] Notable speakers at the #ResistMarch were: Maxine Waters, Margaret Cho, Chris Rock, America Ferrera, Adam Lambert, and Nancy Pelosi. The parade grand marshal was Alexei Romanoff, LGBT and AIDS activist, and one of the leaders of the Black Cat Tavern demonstrations in 1967, two years before the Stonewall Riot.

LA Pride 2018

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In 2018, LA Pride was held on June 9–10, 2018. The musical performances included appearance by R&B artist Kehlani and international pop singer Tove Lo.[15] The first day of LA Pride's two-day annual Festival sold out for the first time ever in its 48-year history. The festival reached capacity by early evening. Due to the higher than expected turn out, some people who purchased tickets for Saturday were not able to enter the festival grounds.

LA Pride 2019

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In 2019, LA Pride expanded its footprint on Santa Monica Boulevard with "Pride on the Boulevard," a free block party that allowed attendees to gather and watch local performers on both Saturday, June 8 and Sunday, June 9, and included new attractions like a Ferris wheel and a free show starring music and dance icon, Paula Abdul. Also that year, CSW signed a three-year agreement with ABC7 Los Angeles (KABC) to televise the LA Pride Parade.[16] Raven's Home star and out lesbian, Raven-Symone, was tapped to co-host the two-hour live broadcast with KABC anchors Ellen Leyva and Brandi Hitt. Festival headliners included Meghan Trainor, Years & Years, Greyson Chance, Ashanti and The Veronicas, with numerous local artists, up-and-coming performers.

CSW commissioned an economic impact study for 2019 and found that LA Pride generated $2.5 million in tax revenue for Los Angeles County, and increased labor income for workers by $14.7 million in West Hollywood, and $7.4 million in Los Angeles.[17] Additional findings showed that LA Pride 2019:

  • Increased economic output in Los Angeles County by $74.7 million of which $27.7 million was concentrated in West Hollywood and $18.2 million in the City of Los Angeles
  • Supported the annual equivalent of 830 jobs in LA County, including 397 in West Hollywood and 191 in the City of Los Angeles
  • Estimated $896,100 in tax revenue generated in West Hollywood, and $332,800 in the City of Los Angeles

LA Pride 2020: Anniversary and cancelation due to COVID-19

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CSW was set to celebrate its 50th anniversary with LA Pride 2020. On March 12, 2020, CSW joined a growing number of event organizers and city officials, and announced it was cancelling all in-person events due to the COVID-19 pandemic.[18] CSW pivoted to a "virtual parade" program and worked with its media partner, KABC, to produce the LA Pride 50th Anniversary Celebration television show, which aired June 27 at 8:00 pm.

LA Pride 2021

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Due to the continuation of social distancing guidelines and in-person gathering restrictions, CSW announced in spring 2021 that it would produce another virtual Pride celebration, and reserve the option to add in-person events if pandemic conditions improved. LA Pride 2021 included a free streaming concert presented by TikTok headlined by LA Pride alumni Charli XCX, a Thrive with Pride Celebration one-hour television special on ABC7, and "Pride Makes a Difference," a new, month-long calendar of events focused on volunteering and community service around Los Angeles. By mid-May, CSW had added two in-person events, LGBTQ+ Night at Dodger Stadium, and a charity partnership with Cinespia, the outdoor film event producers at the Hollywood Forever Cemetery. The last in-person event to be added was "Pride is Universal," the after-hours theme park party at Universal Studios Hollywood[19]

LA Pride 2022

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In 2022, LA Pride moved from West Hollywood and returned to its parade roots on Hollywood Boulevard.[20] An estimated 146,000 spectators turned out for the LA Pride Parade on Sunday, June 12, 2022, Three Pride grand marshals were featured: performer and trans activist, Sir Lady Java, as the Community Grand Marshal, actor Mark Indelicato as the Celebrity Grand Marshal, and Paula Abdul as the inaugural Icon Grand Marshal. The parade consisted of 136 parade contingents and a 1.5-mile procession. A new, free "Pride Village," hosted by the Hollywood Partnership, was added to the end of the parade route and featured drag performers, exhibitors, food and drink, and a Ferris wheel.

On July 22, 2023, LA Pride's official television and streaming partner, ABC7, won a regional Emmy Award for its live coverage of the 2022 LA Pride Parade at the 75th Annual LA Area Emmys.[21]

The LA Pride Festival was re-branded "LA Pride in the Park" for 2022 and held for the first time at the Los Angeles State Historic Park, adjacent to Chinatown and downtown LA on Saturday, June 10, 2022. The festival event occupied over 20 acres of park space and the performers included Brazilian pop star, Anitta, Grammy-nominated rapper CHIKA, trans actor and singer Michaela  Jaé "MJ Rodriguez," Rebecca Black, Bob the Drag Queen, Zolita, Allison Ponthier, and others. The headliner was Christina Aguilera.[22]

LA Pride 2023

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On Sunday, June 11, 2023, the 53rd Annual LA Pride Parade increased its size from 2022 to include over 150 contingents, and adjusted its route to one mile, following Highland Avenue at Sunset Blvd, to Hollywood Blvd, to Cahuenga Blvd, to Sunset Blvd. The 2023 grand marshals were featured: the ACLU of Southern California in its 100th anniversary as the Community Grand Marshal, a Celebration of Life float for the late Leslie Jordan as the Legacy Grand Marshal, and Margaret Cho as the Icon Grand Marshal. The Second Annual "LA Pride Village" free street fair was hosted by the Hollywood Partnership.

Nearly 150,000 spectators watched the parade in-person. The parade was broadcast live on ABC7, and aired nationally on ABC News Live and Hulu. On July 22, 2023, ABC7 won a Los Angeles Area Emmy Award for its coverage of the Parade[23] under the Live Special Events - News category.

On May 23, 2023, CSW announced that LA Pride in the Park, would return to LA State Historic Park, and be expanded to a two-day event held on June 9 and 10, 2023. Megan Thee Stallion would headline Friday June 9, and also include Fletcher, G-Flip, the Scarlet Opera, Dorian Electra, and RuPaul's Drag Race alumni, Symone and Gigi Goode.

Mariah Carey headlined Saturday, June 10, which featured King Princess, Jenevieve, Vincint, Mad Tsai, and Minke, drag stars Violet Chachki, Gottmik, and RuPaul's Drag Race winner, Sasha Colby.

LA Pride 2024

The 54th Annual LA Pride Parade took place on Sunday, June 9, 2024. The grand marshals were George Takei, out Mexican luchador wrestler, Cassandro, and LAFD Chief, Kristin Crowley, the first woman and out LGBT person to hold the position. The route spanned over a mile and covered Highland Avenue, Hollywood Blvd, and Cahuenga Ave in the Hollywood Entertainment District. KABC/ABC7 covered the parade in a live broadcast from several positions along the parade path.

Also that day, the annual free street festival, "Block Party" was held adjacent to the end of the parade route, as part of LA Pride's free programming for the LA community. Block Party featured dozens of vendor and exhibitor booths, multiple sponsor activities, including a full-size pickleball court, hosted by Amazon, and stage for performers. Data collected by Placer.ai calculated attendance in the Hollywood Entertainment District during LA Pride 2024 was the most attended event of the year, with 156,000 visits. The second most popular day was Halloween weekend. LA Pride holds the record for most visits on any Sunday in Hollywood.

LA Pride in the Park, the ticketed concert and festival event was held on Saturday, June 8, 2024, at LA State Historic Park. The headliner was Ricky Martin, with performances by MUNA, Tokisha, JoJo Siwa, the cast of the MAX series, We're Here, and others.

Other partner 2024 LA Pride events included LGBTQ Night at Dodger Stadium[24] on June 14, 2024, Pride is Universal,[25] the after-hours exclusive theme park party at Universal Studios Hollywood on June 15, 2024, LA Pride Night in partnership with Cinespia, which screened the LGBTQ+ cult classic, D.E.B.S. at Hollywood Forever Cemetery on June 22, 2024, a Salon Series event hosted by the Getty Center, and Pride Night at the L.A. Zoo, Animals Aglow.[26]

Parade grand marshals

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Year Celebrity, Icon, and Legacy Grand Marshals Community Grand Marshals
1970 Rev. Troy Perry, Morris Kight, Rev. Bob Humphries
1971
1972
1973
1974
1975 Minnesota State Senator Allan Spear
1976
1977
1978 Harvey Milk
1979
1980
1981
1982 Martha Raye
1983 LA City Councilman Joel Wachs
1984
1985 Rita Moreno
1986 Patty Duke Dr. Evelyn Hooker
1987 Mamie Van Doren
1988
1989 Maxine Waters
1990 Cassandra Peterson as (Elvira, Mistress of the Dark)
1991
1992 Elizabeth Montgomery, Dick Sargent
1993 Carol Channing and (composer) Jerry Herman Jehan Agama
1994 Patricia Nell Warren
1995 Judith Light
1996
1997
1998
1999
2000
2001
2002 Sisters of Perpetual Indulgence
2003 Cyndi Lauper ULOAH, Gilbert Baker
2004 Jennifer Tilly PFLAG LA
2005 Paris Hilton and Kathy Hilton
2006 Kathy Griffin Lupe Ontiveros
2007 John Amaechi
2008 Stephanie Miller
2009 Chelsea Handler OUT West, Organizations United Together West
2010 Sharon Osbourne and Kelly Osbourne
2011 Johnny Weir
2012 Molly Ringwald The Trevor Project
2013 Maria Menounos National Gay and Lesbian Task Force

(now the National LGBTQ Task Force)

2014 Demi Lovato Paul Katami & Jeff Zarrillo and Kris Perry & Sandy Stier

(Prop 8 lawsuit plaintiffs)

2015 Rev. Troy Perry, Zoey Luna Cast and crew of Transparent
2016 Jewel Thais-Williams
2017 Alexei Romanoff and David Farah
2018 Michaela Mendelsohn; Zoey
2019 Ryan O'Connell Phill Wilson, and Los Angeles LGBT Center
2022 Paula Abdul and Mark Indelicato Sir Lady Java
2023 Leslie Jordan and Margaret Cho ACLU of Southern California
2024 George Takei and Cassando LAFD Chief, Kristin Crowley
2025

Philanthropy

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USC Scholarship

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In 1990, Christopher Street West in conjunction with the Gay and Lesbian Assembly for Student Services (GLASS) established an endowment at the University of Southern California with the purpose of funding scholarships for students pursuing degrees, and research for the improvement of the LGBTQ condition.[27]

Casa del Sol

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Casa del Sol is property located in Hollywood that CSW purchased in 1988. CSW entered into a joint project with AIDS Project Los Angeles (APLA) to provide low-income housing and support services to people living with HIV/AIDS. This arrangement set a precedent for other independent living programs for persons with HIV/AIDS, and has operating continuously for over 30 years.

Supporting the LGBTQ community of Los Angeles and beyond

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CSW sponsors or supports other events and community groups throughout the year, and conducts volunteer events and donation drives. Past beneficiaries have included Long Beach Trans Pride, The Laurel Foundation, Children's Hospital Los Angeles, Jolene's Night, benefitting trans artists financially impacted by COVID and Rainbowland Ball.[citation needed]

CSW and LA Pride are now integral to LGBTQ+ history in California and the nation. CSW has a permanent collection of documents, photographs and archival Pride posters, images and media at ONE National Gay & Lesbian Archives at the University of Southern California Libraries.

References

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  1. ^ "ABOUT – LA Pride Parade & Festival / Los Angeles, CA". LA Pride Parade & Festival in Los Angeles, CA. Retrieved July 7, 2021.
  2. ^ Arnold, Shayna Rose (June 10, 2015). ""We're Going to Do a Parade. This Is Hollywood." Los Angeles Magazine". Los Angeles Magazine. Retrieved July 7, 2021.
  3. ^ Bernadicou, August. "Rev Troy Perry". August Nation. The LGBTQ History Project. Retrieved June 27, 2019.
  4. ^ "Meet the godfather of gay pride, Rev. Troy Perry – Only in Hollywood". Only in Hollywood. June 7, 2017. Retrieved July 6, 2018.
  5. ^ "How Activists Plotted the First Gay Pride Parades". HISTORY. Retrieved July 6, 2018.
  6. ^ "Troy Perry's pride". www.advocate.com. May 18, 2007. Retrieved July 7, 2021.
  7. ^ "Pat Rocco, Gay Film Icon and Co-Founder of LA Pride, Has Died". WEHOville. November 10, 2018. Retrieved July 7, 2021.
  8. ^ "LA PRIDE SHATTERS ATTENDANCE RECORDS ...and Proud of it!". myemail.constantcontact.com. Retrieved July 7, 2021.
  9. ^ Hernandez, Greg (May 12, 2015). "LA Pride 2015: Ty Herndon, Wilson Phillips, Tinashe and Eden xo added to stellar entertainment line-up". Greg in Hollywood. Retrieved May 26, 2021.
  10. ^ George Vernon. "Kesha among headliners at this weekend's 45th anniversary LA Pride celebration". San Diego Gay & Lesbian News. Retrieved June 13, 2015.
  11. ^ Jacobs, Blake (April 27, 2016). "The LA Pride Music Festival Lineup This Year Is AMAZING and Includes a Few WOWlebrities!". The WOW Report. World of Wonder. Retrieved July 9, 2018.
  12. ^ Parker, Ryan (June 12, 2016). "Santa Monica Police Arrest Man With Explosives, Guns Going to L.A. Pride". The Hollywood Reporter. Retrieved July 7, 2021.
  13. ^ Villareal, Yezmin (March 10, 2017). "L.A. Pride Replacing Parade With a Protest March". The Advocate. Retrieved February 23, 2020.
  14. ^ "LGBT Trump Supporters Dismayed Over Pride Marches Becoming 'Resist' Events". NPR.org. Retrieved July 9, 2018.
  15. ^ "Full Artist Lineup for the 2018 LA Pride Festival Announced". LA Pride Parade & Festival in Los Angeles, CA. May 1, 2018. Retrieved July 7, 2021.
  16. ^ Pedersen, Erik (May 22, 2019). "L.A. Pride Parade Will Be Televised For First Time With Three-Year KABC Deal". Deadline. Retrieved July 7, 2021.
  17. ^ "2019 LA Pride Festival & Parade Generated $74.7M in Economic Output". LA Pride Parade & Festival in Los Angeles, CA. December 10, 2019. Retrieved July 7, 2021.
  18. ^ "LA Pride festival postponed amid growing coronavirus concerns". NBC News. March 13, 2020. Retrieved July 7, 2021.
  19. ^ "Pride is Universal @Universal Studios Hollywood". LA Pride Parade & Festival in Los Angeles, CA. Retrieved July 7, 2021.
  20. ^ Branson-Potts, Hailey (June 12, 2022). "Thousands turn out for LA Pride parade's return to Hollywood". Los Angeles Times. Retrieved July 18, 2023.
  21. ^ "75th LA Area Emmys: Live Special Events - News". Television Academy. Retrieved January 26, 2024.
  22. ^ Aswad, Jem (March 15, 2022). "Christina Aguilera to Headline L.A. Pride in the Park on June 11". Variety. Retrieved July 18, 2023.
  23. ^ Schneider, Michael (July 23, 2023). "Telemundo's KVEA Sweeps All Three Newscast Categories at This Year's L.A. Area Emmys". Variety. Retrieved December 13, 2024.
  24. ^ "Dodgers to celebrate 11th annual LGBTQ+ Night, presented by Blue Shield of California, at Dodger Stadium on Friday, June 14 vs. the Kansas City Royals". MLB.com. Retrieved December 13, 2024.
  25. ^ "Pride is Universal at LA Pride". DoLA. Retrieved December 13, 2024.
  26. ^ report |, Staff (December 13, 2024). "Los Angeles Zoo welcomes the LGBTQIA community to 'Animals Aglow' light show". Daily News. Retrieved December 13, 2024.
  27. ^ "USC LGBT Historical Timeline | LGBT Resource Center | USC". lgbtrc.usc.edu. Retrieved July 9, 2018.
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