Free (cigarette): Difference between revisions
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{{infobox brand |
{{infobox brand |
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| name= Free |
| name= Free |
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| discontinued= 2016 |
| discontinued= 2016 |
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| related= |
| related= |
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| markets= [[United States]], [[ |
| markets= [[Brazil]], [[United States]], [[Mexico]], [[Costa Rica]] |
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Souza Cruz starts in the coming months a trademark migration process ever made for eight years with the now defunct Carlton, which gradually turned into [[Alfred Dunhill Ltd.|Dunhill]]. This time, the global brand of Souza Cruz, which will succeed the Free is [[Kent (cigarette)|Kent]]. |
Souza Cruz starts in the coming months a trademark migration process ever made for eight years with the now defunct Carlton, which gradually turned into [[Alfred Dunhill Ltd.|Dunhill]]. This time, the global brand of Souza Cruz, which will succeed the Free is [[Kent (cigarette)|Kent]]. |
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By the end of 2016, Free will |
By the end of 2016, Free will also imprint the logo of Kent. Within a year, the name Free will be removed from the pack. |
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The brand was mainly sold in [[Brazil]], but was also sold in the [[United States]], [[Mexico]] and [[Costa Rica]].<ref>[http://www.cigarettespedia.com/index.php/BrandFree]</ref><ref>[http://www.zigsam.at/B_Free.htm]</ref>[http://www.cigarety.by/brand.php?n=10&l=5&w=FREE+&p=0]</ref> |
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==External links== |
==External links== |
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Revision as of 22:12, 2 January 2018
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.jpg?lang=en) An old Brazilian pack of Free cigarettes. | |
| Product type | Cigarette |
|---|---|
| Owner | Souza Cruz, a subsidiary of British American Tobacco |
| Country | Brazil |
| Introduced | 1984 |
| Discontinued | 2016 |
| Markets | Brazil, United States, Mexico, Costa Rica |
| Tagline | "Free-A matter of common sense" |
Free is a Brazilian brand of cigarettes, currently owned and manufactured by Souza Cruz, a subsidiary of British American Tobacco.
History
The brand was launched in 1984 (one of the slogans: "Free-A matter of common sense"). Nowadays, it is one of the most purchased cigarettes in Brazil and, according to the company, leader in the levels below 7 mg of tar.[1]
In 2009 the company reformulated the brand's packaging and launched a line of products on the basis of menthol, the family Mix (Fresh Mix, Citric Mix and Spicy Mix).[2]
Souza Cruz starts in the coming months a trademark migration process ever made for eight years with the now defunct Carlton, which gradually turned into Dunhill. This time, the global brand of Souza Cruz, which will succeed the Free is Kent.
By the end of 2016, Free will also imprint the logo of Kent. Within a year, the name Free will be removed from the pack.
The brand was mainly sold in Brazil, but was also sold in the United States, Mexico and Costa Rica.[3][4][3]</ref>
External links
See also
References
- ^ souzacruz.com.br: Marcas líderes, acessado 14 de novembro de 2009
- ^ mundodomarketing.com.br: Souza Cruz lança novos sabores de Free à base menthol, acessado 14 de novembro de 2009
- ^ [1]
- ^ [2]
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