Jump to content

Brevo

From Wikipedia, the free encyclopedia
Brevo
Type of businessPrivate
Available in6 languages
Founded2012; 12 years ago (2012)
Headquarters
Paris, France
Founder(s)Armand Thiberge
CEOArmand Thiberge
IndustryRelationship marketing
ServicesEmail marketing, marketing automation
Employees850+
URLbrevo.com
Users500K+

Brevo, formerly Sendinblue, is a SaaS solution for relationship marketing.[1] The company was founded in 2012[2] by Armand Thiberge, and offers a cloud-based marketing communication software suite with email marketing, transactional email, marketing automation, customer-relationship management, landing pages, Facebook ads, retargeting ads, SMS marketing, and more.

The company has eight offices globally, which are located in Paris, Delhi, Seattle, Berlin, Sofia, Toronto, New York and Vienna. The headquarters are located in the Paris office, which is also home to the customer service, marketing, product, and technical teams. There are currently 500,000+ customers using Brevo products worldwide. Features offered by Brevo software include A/B testing, report production, contact list management, and email heatmap.[3]

History

[edit]

The company was founded as Sendinblue in 2012. The software of the same name allowed for the creation of email newsletters and transactional emails. Initially, it was only available in French.

In 2013, English and Spanish versions as well as SMS services became available, followed in 2014 by Portuguese and Italian versions. 2015 saw the opening of the Seattle office and the launch of a German version. In 2016, Sendinblue launched its marketing automation platform.

Sendinblue was chosen as one of 20 startups to watch in 2016 by Forbes magazine.[4]

In 2023, Sendinblue changed its name to Brevo.[5]

On 11th Dec 2023 Brevo acquired WonderPush on the fastest growing mobile app push provider and Octolis, a powerful customer data platform (CDP) provider.[6]

References

[edit]
  1. ^ "#Maddypitch : SendinBlue met le marketing relationnel à la portée de tous - Maddyness". www.maddyness.com (in French). Retrieved 2017-01-24.
  2. ^ "SENDINBLUE (PARIS 8) Chiffre d'affaires, résultat, bilans sur SOCIETE.COM - 498019298". www.societe.com. Retrieved 2020-09-30.
  3. ^ "Brevo Review 2024? Is it The Best For You?". 2024-07-01. Retrieved 2022-08-28.
  4. ^ Prive, Tanya. "20 Startups To Watch In 2016". Forbes. Retrieved 2017-01-24.
  5. ^ "From Sendinblue to Brevo: Introducing our new name & brand". 4 May 2023.
  6. ^ Brevo (2023-12-11). "Brevo Acquires WonderPush and Octolis". GlobeNewswire News Room (Press release). Retrieved 2024-08-28.