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Volvo On Demand

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(Redirected from Sunfleet)

Volvo On demand, founded as Sunfleet and between 2019 and 2022 called M, is a station-based car-sharing company that provides services to rent and share cars in Sweden.[1]

Creation and ownership

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It was founded in 1998 as a collaboration between Volvo and Hertz but it is since 2019, and the namechange to M, owned solemny by Volvo Cars.[2][3]

Plans

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As of 2017, it operates in more than 50 cities in Sweden and has 50,000 users using 1,200 Volvo cars. There were plans to expand the company to operate globally,[4] but on 13 November 2024, the company announced that Volvo on Demand will be shut down on 13 January 2025, citing "profitability reasons as part of a group-wide effort to optimize costs.[3]

References

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  1. ^ Roger Åberg (2022-08-22). "Biltjänsten M blir Volvo On Demand. Ska expandera utanför Sverige". Feber / Bil (in Swedish). Retrieved 2023-08-25.
  2. ^ "Volvo creates a car sharing unit – TechCrunch". techcrunch.com. 12 January 2017. Retrieved 2018-06-02.
  3. ^ a b Karin OlanderText (2024-11-13). "Volvo Cars lägger ner förlusttyngd bildelning". Dagens industri (in Swedish). Retrieved 2024-11-14. {{cite web}}: Unknown parameter |läst via= ignored (help)
  4. ^ "Volvo is taking its Sunfleet car-sharing service global". SlashGear. 2017-01-14. Retrieved 2018-06-02.
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